Every leader should be a thought leader.

 

Our clients have raised $1B+ in venture capital and use their thought leadership content to drive visibility, credibility, and growth

 
 

We help founders and executives create and publish thought leadership content to drive visibility, credibility, and growth

  • Be an industry-leading voice

    You’re building the future of your space. You should be talking about where everything’s going. Simply by publishing regularly, you’re part of the conversation. That’s step one. From there, we follow the data and double down on what’s working.

  • Be the Elon Musk to your Tesla

    Every startup needs a face. People trust people, not companies. By regularly publishing first-person founder content, you humanize your brand and give people something (or someone) to remember.

  • Be someone top talent wants to work for

    Great talent is harder than ever to come by. And people have never been so selective when it comes to joining a team. Compensation isn’t enough. People want to believe in the company (and founder) they’re working for.

  • Be sought after by VCs

    Let your own words generate interest in what you’re building. When founders are the face of their companies, investors take note, follow along, and look for any opportunity to get involved if they like what they’re reading.

Learn what your readers actually want to read

You can’t know for sure what’s going to resonate with your target audience until you start publishing. This process starts with short-form content on platforms like Twitter and LinkedIn to collect data.

Double down on content that’s resonating

As soon as publishing starts, we follow the data. What topics are resonating with readers? How can we dig deeper and expand on that content? What related topics might your readers what to learn about?

 

We’ve generated millions of views for hundreds of clients

Since 2017, we’ve specialized in one thing: turning ideas into scalable thought leadership content. Done correctly and consistently, thought leadership is the most powerful organic marketing mechanism on the internet

 

B2B SaaS

Fintech

Artificial Intelligence

AR/VR

E-Commerce

Consumer Software

Real Estate

Blockchain

Crypto

69%

of decision-makers agree thought leadership is one of the best ways to get a sense for the caliber of thinking an organization can deliver

92%

of decision-makers said thought leadership has increased their respect for an organization

61%

of c-suite executives are more willing to pay a premium to work with an organization that has articulated a clear vision

NICOLAS COLE Founder, Digital Press

“Your message needs to be coming from your founders. People trust people, not companies.”

Capture up to 10X more emails

The fastest way to build real thought leadership for your business is to provide massive upfront value by educating your target market (for free).